Ukraine is a big, spacious, indomitable, beautiful and simply the best country in the heart of Europe. It is known for its historical heritage and history, which is being created before our eyes; for its unrivaled natural landscapes and unique tourist opportunities that no other country can offer. In times of war, this country is becoming interesting to even more travelers who want to experience something new, real, important and heartfelt while traveling. Find out why Ukraine has every chance to become a tourist leader in Europe and why you should visit it right now

Take care of reliable insurance for safe entry and stay in Ukraine

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Natural landscapes and incredible nature, history and architecture, contrasts and tourist opportunities - it's all about Ukraine. A country that offers a unique experience to any visitor, but still remains little known to many European travelers. From the mighty Carpathian Mountains to the cozy Black Sea coast, from ancient cathedrals and fortresses to modern metropolitan areas, from colorful tourist villages to the most remote forests of Polissya. We're talking about tourist Ukraine.

Sea, mountains, Ukraine: everything for tourist happiness in one country

One of Ukraine's tourist trump cards is its natural wealth, which can be written about endlessly. What are the Carpathian Mountains and the Black Sea, the original pearls of tourism in Ukraine, worth alone?

The Carpathians are majestic, picturesque mountains with a well-developed tourist infrastructure. They are suitable for tourism at any time of the year. In the summer, you can go hiking, cycling and conquer famous mountain peaks, in the fall you can enjoy moderate hiking and mushroom picking, and in the winter you can ski and snowboard in the best traditions of ski resorts.

According to statistics, the majority of tourists in Ukraine, both foreigners and Ukrainians, choose the Carpathians for their vacations and holidays. The hotel market in the Carpathian region currently consists of approximately 8,400+ rooms, but the number of hotels and recreation centers is constantly growing, meeting the needs of tourists in full. Such well-known Ukrainian ski resorts as Bukovel, Yaremche, Vorokhta, Kosiv, Vyhoda, Yasinya, Verkhovyna, etc. offer vacation options starting from 700 UAH per night, making tourism in the Carpathians affordable. And there's no need to talk about the interest and richness of the Carpathian vacation. Everyone returns from here with new impressions and renewed energy.

The trend of mountain tourism is now being picked up by young people, pensioners, and families with children. And if you want to hide from the crowds and the bustle of the resort and turn on the “nature” mode while on vacation, the Carpathians are waiting for you at any time of the year.

The Black Sea is another amazing natural asset of Ukraine. The Black Sea resorts in Ukraine have been known all over the world since time immemorial, but today, during the Russian occupation of Crimea and the Azov coast, the number of accessible and safe sea beaches has significantly decreased. No, this does not mean that seaside vacations in Ukraine are no longer possible, but it is now a bit more difficult to choose a beach for your vacation. Odesa and the Odesa region offer the most seaside vacation packages in Ukraine. Today, this region offers 20 open beaches where you can relax under the southern sun as well as in expensive European seaside resorts.

Earlier, we analyzed when the Black Sea might be completely demined

Not every country in Europe, and indeed the world, can boast such a combination of sea and mountains, and this makes Ukraine particularly attractive to tourists seeking to experience the contrast of natural landscapes.

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History, culture, architecture: something to be proud of!

The historical component of Ukraine's territory is manifested in its numerous ancient cities and architectural monuments of different eras. Unlike many young countries that are just beginning their history, Ukraine has a centuries-old heritage that dates back to the times of the Scythians, Kyivan Rus, the Ukrainian Cossacks, and so on. Visiting such Ukrainian cities as Kyiv, Lviv, or Odesa, you can plunge into the world of ancient castles, cathedrals, and fortresses, and, thanks to guided tours, learn something interesting and unusual about Ukraine.

A striking example of historical tourism in Ukraine is the visit of tourists to St. Sophia Cathedral in Kyiv, built in the eleventh century. This also applies to the famous Lviv Rynok Square, where each building has its own unique history spanning centuries. According to many foreign tourists who visit Ukraine even during the war, the country's historical heritage has become the main motivation for their trip. For example, an Australian tourist decided to come to Ukraine during the war, and from far away, specifically to see with her own eyes the ancient architecture and rich history of Ukraine, which is not available in her native Australia.

You can read the warm words of foreigners about Ukraine in our interview with the project manager of Visit Ukraine.

Ukraine is a natural Klondike of Europe!

But not only with architectural monuments. In addition to its architectural riches, Ukraine boasts a large number of natural attractions that have no analogues in the world. For example, the Askania Nova Biosphere Reserve is a unique corner of nature where rare species of animals and plants are preserved. Here you can see rare wild Przewalski horses, European bison and many other representatives of the fauna. There are also many botanical gardens in Ukraine that give tourists an unforgettable experience of the diversity of flora.

We wrote indetail about how foreigners can travel in Ukraine in 2024 in our previous article.

The Dniester Canyon is one of the largest natural formations in Europe and is recognized as one of the seven natural wonders of Ukraine. The majestic and picturesque rocks of the Dniester Canyon and its waterfalls leave an impression on everyone who dares to travel to this region.

And what about the Carpathian lakes and healing springs? Crystal clear, surrounded by mountains and forests, the lakes and healing springs in the Carpathians are unique places for “relaxation” of body and soul. There is mysticism, inspiration, and unique landscapes that no photo can convey. Tourists are especially fond of visiting the legendary Lake Synevyr, an ancient, mysterious lake with untouched Carpathian nature around it.

Military tourism: a new facet of traveling in Ukraine

Due to the full-scale invasion of Russia, Ukraine has been in the center of the world's attention as a country defending its territory, independence and its people from the forces of evil. However, tourist attention to Ukraine has not disappeared, and in some cases has even increased. After all, Ukraine continues to live: people work here, children go to school, students go to universities, businesses support the army and the national economy. The tourist resorts are working at full capacity, the transportation infrastructure is developed, and new records are being set here. Journalists, volunteers, photographers, businessmen, politicians, and ordinary travelers come here. Ukraine also has very hospitable and wise people with a lot of life experience. Any tourist can find a common language with Ukrainians.

That's right - many foreign tourists find motivation to travel to Ukraine in the military realities that they will not see in their home countries, thanks to Ukraine. Therefore, wanting to see with their own eyes how the country lives in the midst of war, they are happy to travel to Ukrainian cities both independently and in the format of organized tours.

To learn more about the new formats of Ukrainian tourism, read our article about the difference between military tours and donation tours to Ukraine

Visit Ukraine portal takes an active part in the tourism life of Ukraine and helps the Ukrainian army and the Ukrainian people to defeat the enemy as soon as possible. The Donation Tours Ukraine project is a confirmation of this.

Today, military tourism in Ukraine has become a new phenomenon that not only demonstrates the resilience and courage of the Ukrainian people to the world, but also gives a new, invaluable experience to the tourists themselves.

Many foreigners admit that they visit Ukraine during the war to support it morally and financially, and then to learn more about its people and culture. Here are a few thoughts from foreigners who shared their impressions of traveling to Ukraine during the war.

How to get to Ukraine?

Is it worth repeating that despite the hostilities, Ukraine remains open to those who wish to visit this European country? With the exception of air travel to Ukraine, all land transportation from neighboring European countries continues to operate. Thus, you can get to Ukraine from Poland, Slovakia, Romania, Moldova, or Hungary by land: by car, train, or bus.

Please note! With the help of our portal, you can use flights to neighboring countries, such as Poland or Moldova, and from there cross the border with Ukraine by land.

The most popular way to get to Ukraine from neighboring countries is by international rail, which has been operating steadily throughout the war. Tourists can easily purchase Ukrzaliznytsia tickets for international railroad services connecting Ukraine with various countries, including neighboring states.

Earlier, we told you how to get to Ukraine by train from Poland conveniently and quickly

If you are traveling by car, you can cross the border through numerous checkpoints operating between Ukraine and its western neighbors.

Important! Before entering Ukraine by car, you should check the current safety recommendations and entry requirements, as well as take care of the mandatory vehicle insurance.

We wroteabout the importance of general safety measures and compulsory insurance for tourists in Ukraine earlier.

Why is Ukraine a country worth visiting right now?

In recent years, Ukraine has become more than just a country that is constantly fighting for its freedom. Today, Ukraine is a country with a huge tourism potential, which, despite all the troubles, is showing positive dynamics. Millions of tourists have already visited Ukraine during the war, many are going to do so in the near future, and some are admiring the natural, historical and cultural heritage of this great European country right now. After all, the most valuable thing in any trip is the moments and the experience that opens up to tourists in these moments. Visiting Ukraine during the war is a matter of the moment, a matter of admiration and enthusiasm.

Earlier, we wrote about the citizens of which “unexpected” countries visited Ukraine in 2024

One of the undoubted advantages of tourism in Ukraine is its affordability. Prices for vacations in Ukraine, as well as prices for living in Ukraine, are really cheap for residents of other countries, and this does its “tourist business”.

Visit Ukraine not only reminds you of the natural and cultural riches of Ukraine that everyone should see right now, in the moment, but also cares about the safety of tourists in Ukraine. To do this, you can easily take out a special insurance policy covering military risks on our portal. This policy has already been used by many foreign tourists, because only such an approach to staying in Ukraine during the war can guarantee financial security - we are talking about guaranteed compensation for damage caused by active or passive hostilities on the territory of Ukraine. Developed specifically for the situation in Ukraine, this insurance policy also guarantees compensation for standard medical and other travel cases.

Any trip to Ukraine starts with security, and this security exists.

In a world where globalization is blurring the lines between nations, Ukraine stands apart as an example of resilience, diversity and greatness. Discover this pearl of Europe and you will not remain indifferent!

Just a reminder! Lviv region remains one of the safest during the war and the most touristy in Ukraine. New hotels, new tours, new impressions.

Want to know more? Read the latest news and useful materials about Ukraine and the world in the News section.

We recommend purchasing it for a safe and comfortable trip to Ukraine: 

Visit Ukraine Insurance – insurance covering military risks for entry and travel in Ukraine;

Visit Ukraine Car Insurance – car insurance with extended coverage in Ukraine;

Visit Ukraine Legal Advice – comprehensive legal support on entry to Ukraine;

Visit Ukraine Tickets – bus and train tickets to/from Ukraine;

Visit Ukraine Tours – the largest online database of tours to Ukraine for every taste;

Visit Ukraine Hotels – hotels for a comfortable stay in Ukraine;

Visit Ukraine Merch – patriotic clothing and accessories with worldwide delivery.

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